Mother Earth Living

Natural Product News

Straight from our inbox

Add to My MSN

RawFoodz Introduces Organic, Raw Vegan Salad Dressings

2/23/2012 11:40:44 AM

Tags: RawFoodz, Vegan Salad Dressings, Raw Salad Dressings, Organic Salad Dressings, , Press Release

 RawFoodz, Inc., launched in October of 2010 with a small line of organic, raw, vegan salad dressings, is now in 40 health food stores and growing. The products are also Kosher certified, nut free and gluten free.

RawFoodz Salad Dressing 

RawFoodz, Inc. launched a little more than a year ago from the seed of an idea. Michelle Cass, and her sister-in-law, Sher Kopman, both try to get their kids to make healthy food choices, and have shared their healthy recipes with each other over the years. They came up with the idea to create a raw, organic vegan salad dressing product line when people just couldn't get enough of Michelle's healthy salad dressing concoctions.

"Our idea was to take comfort foods that people enjoy, but may be avoiding due to issues with the ingredients, and make them with high power super foods containing antioxidants, vitamins, minerals, and essential fatty acids" Michelle said. "What's amazing is that people expect not to like it. These are raw, vegan, organic and natural dressings with ingredients like chia seeds and goji berries. People think that means the products won't have a good flavor. But they are always pleasantly surprised."

The two women spend an extraordinary amount of time on research and development to ensure that the flavors they formulate exactly match or even improve upon the flavor of their less healthy counterparts.

"We've had our share of trial and error," Michelle said. "For example, we chose to switch out the sweetener we used, which meant we had to start all over. To make our dressings as healthy as possible, we chose coconut sugar, which modified the color of the product. So we had to reformulate the dressings completely for color and consistency."

RawFoodz first launched with four vegan salad dressings: French Fusion, Glorious Greek, a poppy seed dressing called Purely Poppy and a Caesar dressing known as Sea-zar Serenity. The next product roll-out included Japanese and Italian dressings, which were a huge hit with loyal customers, who enjoy using them for everything from green salads to pasta salad dressing to pasta hot dishes.

All products are formulated with healthy, raw, organic, vegan ingredients. They are also Kosher certified, nut free, gluten free and have no preservatives. "People with allergies and food restrictions are always looking for great alternatives," Michelle said. "We want to help them get the flavorful foods they enjoy." To learn about new product announcements, you can follow the RawFoodz Facebook fan page.

Michelle's long-term vision is to continue expanding the product line and bring the products to the U.S. market. The RawFoodz products are available from a wide variety of stores listed on the company store page, including major stores like Sobeys and Loblaws, as well as gourmet and health food stores. The products are also available individually online at Upaya Naturals, or by the case from the Rawfoodz.

This press release is presented without editing for your information. Natural Home & Garden does not recommend, approve or endorse the products and/or services offered. You should use your own judgment and evaluate products and services carefully before deciding to purchase.  



Related Content

Homemade Herb Dressings

Simple salad dressings provide bursts of herbal flavor to your salad greens.

Gluten-Free Salad Dressing and Marinade from Tessemae’s All Natural

Tessemae’s All Natural announces the release of its line of gluten-free salad dressing and marinades...

Green Your Life: Delicious Homemade Salad Dressings

Try one of these three simple but tasty homemade salad dressings the next time you’re in the mood fo...

Two Recipes With Globe Basil

A gift of basil inspires me to be more creative for in my weeknight dinner.

Content Tools




Post a comment below.

 

MY COMMUNITY
no image
valerykenery
8/29/2014 12:04:10 AM
no image
HarvestRight
8/21/2014 5:22:39 PM
no image
NatureHillsNursery
8/20/2014 10:03:07 AM
no image
NatureHillsNursery
8/20/2014 9:59:22 AM
no image
NatureHillsNursery
8/20/2014 9:30:07 AM
no image
melisastarr
8/19/2014 12:57:22 PM


Subscribe today and save 58%

First Name: *
Last Name: *
Address: *
City: *
State/Province: *
Zip/Postal Code:*
Country:
Email:*
(* indicates a required item)
Canadian subs: 1 year, (includes postage & GST). Foreign subs: 1 year, . U.S. funds.
Canadian Subscribers - Click Here
Non US and Canadian Subscribers - Click Here

Subscribe to Mother Earth Living!

Welcome to Mother Earth Living, the authority on green lifestyle and design. Each issue of Mother Earth Living features advice to create naturally healthy and nontoxic homes for yourself and your loved ones. With Mother Earth Living by your side, you’ll discover all the best and latest information you want on choosing natural remedies and practicing preventive medicine; cooking with a nutritious and whole-food focus; creating a nontoxic home; and gardening for food, wellness and enjoyment. Subscribe to Mother Earth Living today to get inspired on the art of living wisely and living well.

Save Money & a Few Trees!

Pay now with a credit card and take advantage of our earth-friendly automatic renewal savings plan. You’ll save an additional $5 and get six issues of Mother Earth Living for just $14.95! (Offer valid only in the U.S.)

Or, choose Bill Me and pay just $19.95.