Mother Earth Living

Real Beauty

Tips and tricks for natural body care

Natural Baby Products: Johnson's Launches Natural Line

7/13/2010 5:08:26 PM

Tags: natural baby products, baby shampoo, baby lotion, baby wash, Johnson's, Johnson's Natural, Johnson's baby products

With attention to an increasing percentage of mothers searching for natural baby products, conventional baby product powerhouse company Johnson's launches the Johnson's Natural line to reach out to health- and eco-conscious moms who are concerned about products that touch baby's delicate skin and affect the environment.

Johnson's Natural Baby Products
Johnson's Natural baby products range from $4.59 for 9 ounces to $6.49 for 18 ounces. Photo Courtesy Johnson's Natural.

The core products in the line include Johnson's Natural Head-to-Toe Baby Wash, Johnson's Natural Baby Shampoo and Johnson's Natural Baby Lotion. Each product in the Johnson's Natural line contains naturally derived ingredients from coconut, palm, palm cottonseed, soybean and sugarcane. Johnson's commits to sourcing sustainable palm oil for its products.

While Johnson's Natural products do not have third-party certification (such as USDA Organic or Natural Products Association), the company says that no natural baby care-specific certification system exists to meet the special skin care needs of delicate baby skin. Johnson's says it accepts zero allergic reactions, regardless of sample size of the test group, when screening its products and abides by company standards when formulating new products.

Johnson's Natural products lists its ingredients on its packaging. Each ingredient used in the Johnson's Natural line received a toxicity rating of 3 from or less from the Environmental Working Group's Skin Deep Cosmetic Safety Database, except for "fragrance," the catch-all phrase for trace amounts of synthetic and/or undisclosed ingredients, which scored an 8. The Environmental Working Group considers ingredients with ratings 0-2 "low hazard," 3-6 "moderate hazard" and 7-10 "high hazard." Johnson's is working to educate concerned moms about what "fragrance" means in relation to Johnson's Natural products. Look for more information soon about fragrance in Johnson's Natural products on the Johnson's website.

Check back this week and next week for in-depth reviews of each product in the Johnson's Natural core line as well as the Johnson's Natural kids line.

What do you think about large conventional companies creating natural lines of products? Leave me a comment and let me know!



Related Content

Bionée Launches Organic Skin Care for New Moms and Babies

Fusing green science with time-honoured beauty rituals, Bionée provides certified organic beauty and...

Foot Lotion: Emily Baby & Adult Skin Soother

Natural Home assistant editor Kim Wallace reviews Emily Baby & Adult Skin Soother foot lotion.

Natural Shampoo: California Baby Swimmer's Defense Shampoo and Body Wash

Natural Home assistant editor Kim Wallace reviews natural shampoo California Baby Swimmer's Defense ...

Natural Product Review: Hugo Naturals Sea Salt and Sugar Scrub

Reveal fresh, healthy skin with Hugo Naturals Sea Salt and Sugar Scrub in Sea Fennel and Passionflow...

Content Tools
RSS




Post a comment below.

 

cameronriley
3/29/2014 1:37:52 AM
Great salute to our science and technology. Now we are able to save our baby by using different high quality hygienic products. Many parents like to use these. But most good products remain hidden and not come to our knowledge. Thanks to inform by this blog. All parents love their baby and they can do everything for them. For why they like to use the latest best products for their baby. Keep a baby healthy and take proper care of them is very important.



Subscribe today and save 50%

First Name: *
Last Name: *
Address: *
City: *
State/Province: *
Zip/Postal Code:*
Country:
Email:*
(* indicates a required item)
Canadian subs: 1 year, (includes postage & GST). Foreign subs: 1 year, . U.S. funds.
Canadian Subscribers - Click Here
Non US and Canadian Subscribers - Click Here

Subscribe to Mother Earth Living!

Welcome to Mother Earth Living, the authority on green lifestyle and design. Each issue of Mother Earth Living features advice to create naturally healthy and nontoxic homes for yourself and your loved ones. With Mother Earth Living by your side, you’ll discover all the best and latest information you want on choosing natural remedies and practicing preventive medicine; cooking with a nutritious and whole-food focus; creating a nontoxic home; and gardening for food, wellness and enjoyment. Subscribe to Mother Earth Living today to get inspired on the art of living wisely and living well.

Save Money & a Few Trees!

Pay now with a credit card and take advantage of our earth-friendly automatic renewal savings plan. You’ll save an additional $5 and get six issues of Mother Earth Living for just $14.95! (Offer valid only in the U.S.)

Or, choose Bill Me and pay just $19.95.